Design. Manage. Optimise.
I design and build websites for Australian businesses, then stay on to keep them fast, secure, found on Google and converting. Already have a site, built by AI, a template or a developer who's moved on? I'll take it from there.
Trusted by businesses across Australia
AI tools and site builders have made launching a website quick. Keeping it fast, secure, findable and converting is the ongoing work, and most businesses don't have the time or the know-how. That's where I come in.
Core Web Vitals, image and script optimisation, and load-time fixes so pages feel instant on mobile.
Search Console, sitemaps, schema and metadata so Google and AI search can find and understand your site.
Content edits, new pages, fixes and improvements handled for you. Send a message, consider it done.
Monitoring, SSL, form and integration checks, and backups so problems are caught before customers see them.
Clearer journeys, stronger calls to action and A/B tests that turn more visitors into enquiries and sales.
A plain-English GA4 report each month: what changed, what's working and what I'm doing next.
I'll audit it, fix what's broken, tune it for speed and search, and keep it performing, without starting again from scratch.
Three steps. No confusion. Just a straight road to a website that keeps performing.
I review your site's speed, SEO, tracking and user experience to find exactly what's holding it back, then map out what to fix first.
I design and build a new site or refine the one you have, with fast pages, solid SEO foundations, conversion-focused layouts and proper tracking.
I look after your site month to month: updates, monitoring, SEO and testing, so it keeps getting better while you focus on running your business.
No surprises. No lock-in contracts. Start with a one-off project or ongoing care, and scale up when you're ready.
🟢 One-Time Packages
🟣 Monthly Website Care
I design and build websites, and every decision is made with speed, search and conversion in mind, not just looks.
Most sites stall the day they go live. I stay on to manage, maintain and optimise, so yours keeps improving.
Monthly reports. Clear metrics. You always know exactly what's happening and what results you're getting.
Month-to-month on recurring plans. I earn your business every single month through results — not paperwork.
I'm Michael Hutchison, founder of Trailhead Co. I've spent my career in digital, running e-commerce websites, product launches and testing programmes for national and international brands, and designing and building websites for businesses across Australia.
Today I work with everyone from SaaS startups to e-commerce brands on site builds, Shopify, and the ongoing management and optimisation that keeps a website earning its keep. You deal with me directly, from first audit to monthly report.
I'm based in the Blue Mountains, NSW, where you'll also find me exploring our amazing wilderness out on the trails.
Michael HutchisonFounder, Trailhead Co
Within 48 hours I'll send a short video walkthrough of what's slowing your site down, what's holding back your rankings, and what to fix first. No obligation. No sales pitch. Just clarity.
Prefer email? hello@trailheadco.com.au